There's something about Trader Joe's This Blueberry Walks Into a Bar that feels like a little taste of summer packed into a snack bar. Sweet, chewy, and easy to toss in a bag, these bars are one of those Trader Joe's classics I keep coming back to - especially when I want something fruity but not messy. I also tried Trader Joe's This Pumpkin Walks Into a Bar Cereal Bars and Trader Joe's This Apple Walks Into a Bar Cereal Bars.
First impression
If you've tried any of the other "Walks Into a Bar" flavors, you'll instantly recognize these. They have that soft, golden crust wrapped around a gooey filling that smells like blueberry jam. The first thing that hits you when you open the wrapper is that sweet berry scent - it's bright, a little tart, and smells fresh in that nostalgic, toaster-pastry kind of way.
Each box comes with six individually wrapped bars, making them perfect for school lunches, long car rides, or even that emergency snack stash in my purse. I love how they look - simple, golden-brown, and slightly shiny from the fruit filling inside.
How they taste
The blueberry flavor is the real star here. It's sweet, but with that tiny tang that makes it feel closer to real fruit than candy. The filling reminds me of blueberry preserves, thick and sticky with just enough flavor to stand out against the mild oat crust. It's not tart like fresh berries, but it's more balanced than the pumpkin or apple versions.
The crust itself is soft and chewy - not flaky or crunchy - which makes it easy to eat without crumbs everywhere. The texture feels like a mix between a chewy granola bar and a fig bar, and the balance between crust and filling is just right.
How I like to enjoy them
I'm not usually a "bar for breakfast" person, but these are perfect when I'm running out the door. I like pairing one with a cup of black coffee or tea in the morning. My kids love them in lunchboxes - they call them "blueberry cookies," which honestly isn't far off.
If you want to elevate it a little, warm one up in the microwave for about ten seconds. The filling turns gooier, and the crust softens just enough to feel like a tiny warm pastry. Sometimes I'll crumble one over plain Greek yogurt or oatmeal to make it feel more like a quick breakfast bowl.
Nutrition profile
Each bar has about 130 calories, 2,5 grams of fat, 27 grams of carbohydrates, and 15 grams of sugar, with 2 grams of protein. It's definitely more of a snack than a meal replacement, but it's not too heavy either. Compared to the pumpkin version, the blueberry one tastes fresher and less dessert-like.
The ingredient list is simple - oats, blueberry purée, apple juice concentrate, sugar, and a touch of lemon juice for brightness. There are no artificial colors or preservatives, which I really appreciate.
Location in store
You'll find these bars in the breakfast and snack bar section, right next to the other "This ___ Walks Into a Bar" flavors like apple, pumpkin, and fig. Trader Joe's carries the blueberry version year-round, so unlike some of the seasonal flavors, you don't have to worry about it disappearing in winter.
Similar Trader Joe's snacks to try
If you like these, you might also enjoy
- Pecan Pumpkin Oatmeal - a warm, quick breakfast that also satisfies a sweet tooth
- Apple Cinnamon Buns - another fruity option when you want something soft and baked
- Trader Joe's Chewy Chocolate Peanut Butter Protein Bars
- Trader Joe's Joe's O's Cereal Bars
- Trader Joe's Simply Nutty Bars - Dark Chocolate, Nuts, and Sea Salt
My final thoughts
Trader Joe's This Blueberry Walks Into a Bar bars are simple, fruity, and satisfying. They're sweet but not too sweet, soft but not mushy, and feel like a homemade treat you didn't have to bake. They're not the most filling option, but for a light breakfast or afternoon snack, they're a favorite in my house.
I'd give them 4 out of 5 stars - reliable, delicious, and a classic Trader Joe's snack that never disappoints.
⭐️⭐️⭐️⭐☆
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